Steeped in a rich 52-year-old heritage associated with reliability and performance, the new Canter LIFT continues to apply FUSO’s long-standing global branding to the future of transport technology in South Africa.

Since its international launch, the latest FUSO Canter LIFT made history by being the first commercial vehicle to receive the Automotive Researchers and Journalists Conference’s ‘Car of the Year Special Award 2013.’ This was followed in Ireland by the accolade of ‘Best Energy Efficient Product Award’ being bestowed on this impressive vehicle.

Godfrey Hani, Divisional Manager for FUSO speaking at the launch in Johannesburg said, “The acronym LIFT stands for Light-Duty International Future Truck and this is indicative of our pioneering spirit of always moving forward for our customers and society. As we continuously refine the Canter so that it remains at the forefront of the truck industry, we ensure that we do this with all our stakeholders.”

“As the most extensively updated brand yet, the Canter offers newly developed drivetrains. Our FUSO designers and engineers went beyond and put everything they know about powertrain technology and efficiency into the new Canter LIFT. This has resulted not only in a vast improvement on our previous models, but a vehicle that represents a new approach to the technology of transporting goods by truck.”

FUSO’s new 4P10 twin camshafts engine with four valves per cylinder, turbocharged and intercooled 4-cylinder diesel engine is coupled to an advanced DUONIC 6-speed, dual-clutch automated manual transmission — the only dual-clutch transmission available in a commercial truck.

“Where ever the new Canter LIFT will be utilised – refrigerated delivery, bakery applications, butchery, general distribution, courier logistics or any other operation – this vehicle has been designed to provide tailor-made solutions.”

Hani concludes, “Our new Canter LIFT offering reflects the philosophy of our product values; very low operating costs, reliability and functionality, which emphasises that trucks should be built for maximum profitability potential.”